Moms love to share information about their families - whether it's chatting about their toddler's first steps, asking opinions about a new learning program, or showing off photos of a recent recital. It's no surprise that moms take to sharing this information online too, but it may be a surprise how much they do so. In one of the largest studies of online activities of moms, ShareThis and Digitas released a report today that offers important insight into how moms engage online. The companies ... Continue Reading
Research shows moms share more online than average population.
Things to look for before joining a direct sales company.
Today's moms are choosing more frequently to work from home. They opt to stay home to raise the kids but are still looking for something they can do part-time to contribute income to their families. I know the feeling. It happened to me when my first son was born in 2000. I turned to direct sales to enable me to earn money without leaving my baby. Direct sales is a great option for many women. According to the Direct Selling Association census, over 81% of direct sellers are women. There are ... Continue Reading
Five tips for increasing your leads and customers for direct sales.
It's the season of re-birth and new growth and it's the perfect time to re-commit to your direct sales business and take actions to build it bigger. There are many ways to grow a business, both online and offline in your local town. To start, here are 5 creative tips to get you thinking. Implement the ones that you haven't tried, or the ones that can fit into your lifestyle. 1. Have a Spring Fling or Re-Launch Party You can do this at your home, have a friend host it, or even work with ... Continue Reading
Has Facebook had too many face-lifts or is this latest change to Facebook’s News Feed a positive move to enhance users’ experience?
On March 7, 2013, Facebook announced the biggest redesign of its News Feed since the company got its start. Coming just on the heels of the new Graph Search announcement, Mark Zuckerberg, CEO of Facebook, emphasized that Facebook wants, "to give everyone in the world the best personalized newspaper in the world." Company executives have echoed this by saying they want to make the News Feed more relevant, as this is the first page users see upon logging in. The change, designed to "reduce ... Continue Reading
Pinterest is getting an upgrade to make the site even more visually appealing and is seeking volunteers.
As if they're trying to keep up with Facebook's recent changes, Pinterest recently announced that it will be testing a new look over the coming weeks. Using feedback from current members in planning the update, Pinterest states the changes will make this social platform even more visual. Bigger Images After Facebook changed to the timeline format about a year ago, other platforms like Tumblr and Twitter have also introduced larger images. Now Pinterest is joining in. Pinterest shares, ... Continue Reading
Facebook’s New Graph Search makes it easier to discover and connect with what matters most to you.
Facebook's new social search feature is based on the company's mission of making the world more open and connected. They are fulfilling this mission by giving users the "tools to map out their relationships with the people and things they care about." Facebook calls this map the graph. What It Is: Graph Search is a new way you can make connections while discovering people, places, photos, and interests on Facebook that are relevant to you. The information you've shared on Facebook can be ... Continue Reading
Twitter may be the second largest social network, but it’s not receiving much love from teens or moms.
Co-founder of the tech startup Branch, Josh Miller, recently reviewed social media trends through his 15-year-old sister's eyes. She shared that among her peers, Instagram and Snapchat were the tools of choice. Though Facebook was used, it was visited very infrequently because of its addictive nature and the possibility of "getting lost in it." Tumblr also met with low usage, being labeled by the teen as a tool for middle schoolers - not for high schoolers. But the teen's take on Twitter was ... Continue Reading
Get readers who will engage with your content – reading, responding, and sharing.
If you're blogging for a purpose, you're likely hoping to attract a high number of readers. But it doesn't stop there. You also want readers who will engage with your content – read, respond, and share. Getting responses (or comments) from your audience can help you in a number of ways. You can generate more backlinks, as people are more likely to link to a highly commented blog. Also, people are more likely to partner with you in joint ventures, seek you out for interviews, and even be ... Continue Reading
Learn five tips that have helped top blogs become influential and widely-read.
For many mommy bloggers, a blog is an ideal way to create an online presence. And serious mom bloggers aim to become a well-known blog in their industry. Unfortunately, while there are many mom-authored blogs that attract loads of traffic, there are even more that seem to struggle. If you’ve ever wondered how you can join the ranks of successful blogs, here are five tips that have helped top blogs become influential and widely-read. Tip #1 – Know Your Target Audience In order to ... Continue Reading
Attract your target audience this winter season with five tips to light fire to your blog.
As the weather turns colder and winter approaches, many people turn to inside activities to stay warm. This is a prime opportunity for bloggers to showcase their resources, products and services as they are likely to have a larger viewing audience. If you would like to attract the attention of more of your target audience during these winter months, then consider turning up the heat on your blog. Here are 5 ways to light fire to your blog: #1 – Mix up your delivery method Since ... Continue Reading