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Best Paper Weight For Flyers (2024 Update)

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If you’re looking for the best paper weight for flyers, there are a few factors to consider before making your choice. Firstly, you will want to think about the purpose of your flyers. Are they promotional materials that will only be used once or are they intended to last longer and withstand wear and tear? Secondly, consider the design elements of your flyer. Will they require a thicker or thinner paper weight to showcase your message and visuals effectively? Lastly, what printing method do you plan to use? The ink and printing process can also affect the durability of your flyers.

When choosing the best paper weight for your flyers, keep in mind the importance of finding a balance between durability and affordability. While a thicker paper weight may be more durable and visually appealing, it can also be more expensive. On the other hand, a thinner paper weight may be less expensive but may not last as long or give the desired effect to your marketing materials.

Are you unsure of what paper weight to choose? Consider these questions: What size will the flyers be? How will the flyers be distributed? How much text and graphics will be included in the design? Taking the answers to these questions into account will help you make a well-informed decision and produce high-quality flyers that will capture your audience's attention.

10 Best Paper Weight For Flyers

# Product Image Product Name Product Notes Check Price
1
Ideal for printing bright colored flyers and other promotional materials with a smooth surface in standard letter size.
2
This paper is ideal for creating eco-friendly flyers, letters and other printed materials with a natural look and smooth finish.
3
This product is ideal for printing flyers or documents on lightweight, bright blue cardstock paper in standard letter size.
4
This product is ideal for creating high-quality, professional-looking flyers or paper projects with a deep-dye and textured finish.
5
Ideal for high-quality printing of documents and visuals with bright colors, made in the USA from FSC certified materials.
6
Ideal for making high-quality prints and professional-looking documents with consistent and smooth finishes for standard letter or flyer sizes.
7
This product is ideal for high-quality color printing and copying, with bright and crisp results.
8
This product is ideal for high-quality printing projects, such as flyers or invitations, that require a textured and durable cardstock.
9
This product is ideal for creating cards, flyers, and other printed materials with a smooth finish.
10
This product is ideal for creating high-quality, textured flyers, cards, and other paper-based designs.
Ideal for printing bright colored flyers and other promotional materials with a smooth surface in standard letter size.
This paper is ideal for creating eco-friendly flyers, letters and other printed materials with a natural look and smooth finish.
This product is ideal for printing flyers or documents on lightweight, bright blue cardstock paper in standard letter size.
This product is ideal for creating high-quality, professional-looking flyers or paper projects with a deep-dye and textured finish.
Ideal for high-quality printing of documents and visuals with bright colors, made in the USA from FSC certified materials.
Ideal for making high-quality prints and professional-looking documents with consistent and smooth finishes for standard letter or flyer sizes.
This product is ideal for high-quality color printing and copying, with bright and crisp results.
This product is ideal for high-quality printing projects, such as flyers or invitations, that require a textured and durable cardstock.
This product is ideal for creating cards, flyers, and other printed materials with a smooth finish.
This product is ideal for creating high-quality, textured flyers, cards, and other paper-based designs.

1. Neon Yellow Cardstock: Vibrant, Printable Quality Sheets.

The ThunderBolt Paper Cover is the perfect solution for those looking for a lightweight but sturdy paper option. With a weight of 65#, this cardstock cover is more rigid and firm than regular paper weight. In fact, it is twice as thick as a sheet of 24# printer (60# text) paper and just over twice as thick as a 20# copier bond paper. It equals 80 lb bristol and 97 lb index and has a caliper of .01 inches.

This cover features a smooth finish that is both blank and printable, making it a versatile option for a variety of projects. The bright paper stocks print well with most ink jet and laser printers, although it's important to keep in mind that the intensity of bright paper colors can change the printed ink colors since inks are not completely opaque. However, this can result in some interesting effects when printing colors on brights.

In addition to its printing capabilities, the ThunderBolt Paper Cover is also archive friendly. It is acid-free and lignin-free recycled paper with 30% post-consumer recycled content, making it an excellent choice for those who are environmentally conscious and want to preserve their documents for the long term. It's important to note that colors may appear differently on various monitors.

2. Earthy Smooth Fiber Sheets – 100 Pack

Looking for a versatile paper that can handle both inkjet and laser printing? Look no further than this 70# text paper, which is equivalent to 28# copy paper and measures .0052 inches thick. With a weight of 104 gsm, this paper is suitable for a wide range of applications.

One of the unique features of this paper is the darker specks of pulp fibers that can be seen throughout. This gives the paper a fibrous, handmade feel that adds character and texture to any project. Please note that the appearance of these fibers may vary depending on your monitor’s color display settings.

Despite its earthy, unpretentious look, this paper has a smooth, printable surface that ensures high-quality results every time. And with its natural, earthy tone, it’s perfect for a wide range of projects, including invitations, flyers, and more.

To get your hands on this versatile paper, simply visit the store and click on ThunderBolt Paper under the product title. With its combination of texture, weight, and printability, this paper is sure to become a go-to choice for all your printing needs.

3. Royally Blue Cardstock – Bright And Printable

The ARCHIVE FRIENDLY Acid-Free Recycled paper is a high-quality paper that is perfect for keeping precious keepsakes and documents. This paper is made from 30% post-consumer waste, making it an eco-friendly choice.

The Light Weight COVER paper is twice as thick as a sheet of 24# printer (60# text) paper and about twice as thick as a 20# copier bond paper. This makes it ideal for printing documents that require durability and longevity. This paper has a weight of 176 gsm (grams per square meter) and calipers at .01 inches.

The paper has a Blank and PRINTABLE finish that is compatible with most inkjet and laser printers. The bright paper stocks print well with most inkjet and laser printers, making it easy to create high-quality prints. However, the intensity of bright paper colors may slightly affect the printed ink colors as inks are not completely opaque. Nevertheless, this effect can create interesting and unique results when printing colors on brights.

This paper is perfect for printing documents, photos, flyers, and other important materials that require a professional and polished look. It is also great for scrapbooking and other creative projects that require high-quality paper.

To purchase this ARCHIVE FRIENDLY Acid-Free Recycled paper, simply go to the store and click on ThunderBolt Paper under the title. With its high-quality parameters and specifications, this paper is an excellent choice for anyone in need of durable and eco-friendly paper.

4. Deep Dye Linen Cardstock – 50 Sheets

The 80 lb/pound cardstock cover is a top-quality product that is three times thicker than ordinary copy paper. The product boasts a weight of 216 gsm and a caliper of .011 inches, making it a durable and long-lasting option for professional projects. The cardstock's fine linen texture finish is not only visible, but can also be felt, providing an elegant and luxurious feel.

This cardstock is perfect for formal or professional cards that need to withstand frequent use. Its elegant texture is present on both sides, ensuring that the cards look and feel professional. Customers can expect to receive good feedback when using this product for their projects.

The cardstock is also a favorite among artists and handmade crafters. Its texture provides a unique and visually appealing finish for their creations. The product is easy to work with, making it a popular choice for those who enjoy creating handmade crafts.

5. 32lb Premium Paper | Made In Usa

The HP Papers brand takes pride in sourcing their materials from renewable forest resources in North America, ensuring that their production process is 100% deforestation-free. One of their premium products, the HP Premium32, is a heavyweight paper with a weight of 32 pounds, a brightness level of 100, and a whiteness level of 163, making it an ideal choice for full-color printing that requires a premium finish.

This presentation paper is certified by the Forest Stewardship Council (FSC), meaning that it is produced in a sustainable manner that contributes to the preservation of forests. It also satisfies credit MR1 under LEED (Leadership in Energy and Environmental Design), making it an eco-friendly choice for those who prioritize environmental sustainability.

The HP Premium32 paper is equipped with ColorLok technology, which enhances the quality of the printed images by producing more vivid colors, bolder blacks, and faster drying times. This means that the ink dries quickly, so there is no smudging or smearing of the printed text or images. The paper is also acid-free, which helps prevent yellowing over time, ensuring that the document retains its quality and appearance for a long time.

6. Smooth & Durable 80lb Quality Cardstock

Introducing a premium quality Bright White Paper with a smooth surface, perfect for creating elegant and sophisticated invitation and announcement cards. This paper boasts a clean and light white color that exudes a modern and polished look, making it an ideal choice for those who want to create a lasting impression.

Crafted from high-quality materials, this paper is Archive Friendly and is Acid-Free and Lignin Free, making it a perfect choice for keepsakes. It is also eco-friendly, made from 30% post-consumer waste, making it an ideal choice for those who want to help the environment.

With thousands of satisfied customers, this paper has garnered a reputation for its superior quality and excellent customer service. Whether you are a professional or a DIY enthusiast, this paper is sure to impress with its premium quality and smooth finish.

7. Colorful Creations Paper Pack

Hammermill Premium Color Copy 28lb Paper is the ideal choice for individuals who require high-quality printing results for their professional projects. This premium paper is designed to showcase your work in the best possible light, allowing you to confidently use it for design proposals, full-color presentations, photographs, brochures, and more.

One of the most notable features of this paper is its super bright finish. With a brightness level of 100, the Hammermill Premium Color Copy Paper ensures excellent image contrast and true color reproduction. Its super smooth surface also provides superior toner adhesion, making it a stable surface for heavier toner applications.

Another significant feature of this paper is its 99.99% jam-free guarantee. Hammermill guarantees that you will not experience more than one jam in 10,000 sheets of computer paper on high-speed digital equipment. If you do, they will replace your purchase. The quality of Hammermill paper is guaranteed, so you can trust that your printing projects will come out perfectly every time.

In addition to the Premium Color Copy Paper, Hammermill offers a wide range of other paper options to meet every need. Their print and copy paper lineup includes premium presentation-quality color copy paper, cover-weight paper stock, glossy paper for photo printing, and 15 pastel shades of multipurpose copy paper.

Hammermill products are also sustainably made in the USA. The original Hammermill printer paper is Forest Stewardship Council (FSC) certified, which means that they are made with renewable resources from third-party certified, sustainably managed forests. So, you can rest assured that you are making an environmentally responsible choice when you choose Hammermill paper.

This 5 ream case of Hammermill Premium Color Copy Paper contains 500 sheets per pack, each measuring 8-1/2 x 11 inches. This paper is perfect for all color copiers and color laser printers. Its extra-smooth surface ensures perfect toner blending and registration, while its 100 brightness level guarantees true color reproduction.

8. Luxe Linen Cardstock: Deep Dye Finish.

The 80 lb/pound cardstock cover is a top-quality option for those seeking a sturdy and durable material for their printing needs. With a thickness three times that of copy paper and a weight of 216 gsm, this cardstock promises to deliver excellent results. The calipers measure .011 inches, ensuring a robust and long-lasting finish.

Featuring a fine linen texture finish that is both visible and tactile, this cardstock is perfect for professional or formal cards that require an elegant touch. The texture is present on both sides of the cardstock, ensuring that it can hold up to regular use without losing its quality. Users can expect to receive positive feedback on their printed materials when using this cardstock.

Artists and handmade crafters will appreciate the ease of use and versatility of this linen cardstock. With its excellent texture, it is ideal for creating beautiful and unique pieces that stand out from the crowd. The textured results are sure to impress both creators and recipients alike.

9. Blue Premium Cardstock: Smooth Print Paper (8 Words)

The Springhill 90lb Cardstock Paper is a premium choice for those in search of high-quality print applications. Its smooth surface guarantees crisp and vibrant prints with minimal show-through, making it ideal for personal or professional printing projects in your home, business, or classroom. The 90lb index meets USPS regulations for mailing, ensuring that your prints arrive at their destination safely and securely.

This colored smooth paper is perfect for die-cutting, stamping or folding, and is compatible with copiers, inkjet & laser printers that accept this cover weight paper. The thick cardstock dries ink quickly, preventing any bleed-through, and allows for double-sided prints. Additionally, the acid-free cardstock prevents yellowing over time, ensuring that your prints remain vibrant and intact.

One of the highlights of this product is that it is sustainably sourced. Springhill papers are 100% made in the USA and Sustainable Forestry Initiative (SFI) certified. By purchasing Springhill cardstock paper, you are helping replant forests and support sustainable forestry jobs for landowners in America.

This pastel cardstock pairs beautifully with other Springhill papers, allowing for a consistent and cohesive look to your projects. Whether you are creating invitations, flyers, or decorations, the Springhill 90lb Cardstock Paper is an excellent choice that delivers high-quality performance and sustainability.

10. Linen Textured Cardstock – 75 Sheets

The 80 lb/pound CARDSTOCK Cover is a high-quality paper that is three times thicker than regular copy paper, with a caliper of 216 gsm and .011 inches. Its light color provides a great canvas for darker colors of ink, cards, fabrics, ribbon, and other materials.

This paper is also ARCHIVE FRIENDLY as it is made of acid-free material and contains 30% post-consumer waste. It is a durable and long-lasting paper that can withstand the test of time and is perfect for important documents, certificates, and other archival needs.

Whether you're a professional or a DIY enthusiast, this heavy-duty paper is perfect for a variety of projects. It can be used for invitations, business cards, flyers, posters, and more.

To purchase this exceptional paper, simply go to the store and click on ThunderBolt Paper under the title. With its high-quality materials and exceptional thickness, this paper is sure to exceed your expectations and provide you with the perfect canvas for your next project.

Best Paper Weight For Flyers FAQs

Are there any industry standards for paper weight when it comes to printing flyers?

Yes, there are industry standards for paper weight when it comes to printing flyers. The weight of paper is measured in grams per square meter (gsm) or pounds per ream (lb). Generally, for printing flyers, the most commonly used paper weight is 80 lb or 100 lb cover. However, the ideal paper weight for your flyers depends on the type of flyer you are printing and the message you want to convey.

For example, if you want to print a brochure or a flyer with high-quality images and graphics, you might want to choose a paper weight of 100 lb cover or higher. On the other hand, if you are printing a simple text-based flyer, a lighter weight paper, such as 60 lb or 70 lb text, might suffice.

It's important to consult with your printer or print shop before selecting a paper weight. They can provide you with advice on the best paper weight for your specific needs and ensure that your flyers look professional and polished.

Can a heavier paper weight make flyers more durable?

Yes, a heavier paper weight can make flyers more durable. The durability of a flyer depends on its ability to withstand wear and tear. A heavier paper weight provides more sturdiness and thickness to the flyer, making it more resistant to tearing, bending, and other damage.

A heavier paper weight also gives a more professional look and feel to the flyer. It conveys a sense of quality and attention to detail, which can improve the overall impression and effectiveness of the flyer. Additionally, a heavier paper weight can help the flyer to stand out and get noticed among other marketing materials.

However, it's important to note that a heavier paper weight may not always be necessary or appropriate for every flyer. The type of content, audience, and distribution method should be taken into consideration when selecting the paper weight for the flyer.

Does a thicker paper weight affect the cost of printing flyers?

Yes, the thickness or weight of the paper used for printing flyers does affect the cost of printing. Generally, the thicker the paper, the more expensive it is to print on. This is because thicker paper requires more ink and a longer printing time, which increases the production cost. Additionally, thicker paper is often of higher quality and may be more expensive to purchase in the first place.

However, it is important to note that the cost of printing flyers is also affected by other factors such as the quantity of flyers being printed, the design and complexity of the artwork, the printing method used, and the turnaround time required. Therefore, it is best to consult with a printing company to get an accurate quote based on your specific needs and requirements.

Overall, if you are looking to print high-quality flyers that stand out and make a lasting impression, using thicker paper may be worth the extra cost. However, if cost is a significant concern, opting for a thinner paper weight may be a more cost-effective option.

How does paper weight affect the quality of flyers?

The paper weight of flyers can greatly affect their overall quality. Generally, a higher paper weight results in a more durable and professional-looking flyer. A thicker paper weight also makes it easier to handle the flyer, making it less likely to bend or tear.

When it comes to printing, a heavier paper weight can also affect the quality of the print. A lighter weight paper can result in ink bleed-through or show-through, which can make the flyer difficult to read and look unprofessional. On the other hand, a heavier weight paper can absorb ink more effectively, resulting in sharper and more vibrant colors.

It's important to consider the purpose and audience of the flyer when selecting the appropriate paper weight. A heavier weight paper may be more appropriate for a professional business event, while a lighter weight paper may be more suitable for a casual event or fundraiser.

Overall, the paper weight of flyers can greatly impact their overall quality and effectiveness, so it's important to carefully consider this aspect when designing and printing flyers.

How does the choice of paper weight affect the overall design of flyers?

The choice of paper weight can significantly impact the overall design of flyers. Paper weight refers to the thickness and sturdiness of a paper, and it is measured in pounds or grams per square meter (GSM). A heavier paper weight can make a flyer feel more substantial and high-quality, while a lighter weight can make it feel cheap and flimsy.

When designing a flyer, it's essential to consider the purpose and target audience of the flyer. For example, a flyer for a high-end fashion brand may benefit from a heavier, more luxurious paper weight, while a flyer for a budget-friendly restaurant may be better suited to a lighter weight that is more cost-effective.

Additionally, the choice of paper weight can impact the readability and legibility of the flyer's text and images. A heavier paper weight can handle more ink without bleeding or smudging, while a lighter weight may be more prone to these issues.

Ultimately, the choice of paper weight should be made with the flyer's purpose and target audience in mind. By selecting the appropriate paper weight, designers can enhance the overall aesthetic and effectiveness of their flyers.

Is there a specific paper weight that is best for printing images on flyers?

Yes, there is a specific paper weight that is best for printing images on flyers. Generally, a paper weight of 100 lb or higher is recommended for printing images on flyers. This is because a heavier paper weight will provide better durability and prevent the ink from bleeding through or smudging. Additionally, a heavier paper weight will give the flyer a more professional and high-quality look and feel, which can help to make a positive impression on potential customers or clients. It's also important to consider the finish of the paper, as a glossy finish will make colors appear more vibrant and can enhance the overall look of the flyer. Ultimately, the best paper weight and finish for printing images on flyers will depend on the specific design and intended use of the flyer.

What are the most commonly used paper weights for flyers?

When it comes to flyers, paper weight is an important factor to consider. The most commonly used paper weights for flyers are 80 lb, 100 lb, and 120 lb.

80 lb paper is a lightweight paper that is easy to handle and fold. It is a good option if you are looking for a budget-friendly option that can still produce high-quality prints.

100 lb paper is a medium weight paper that provides a sturdy feel and is more durable than 80 lb paper. It is still easy to handle and fold but provides a more professional look.

If you are looking for a premium option, 120 lb paper is the way to go. It is a heavyweight paper that feels thick and high-quality. It is perfect for printing high-end flyers that need to make a statement.

Ultimately, the paper weight you choose will depend on your budget and the message you want to convey. Consider the design and purpose of your flyer to determine the best paper weight for your needs.

What is the difference between a glossy and matte paper weight for flyers?

The difference between glossy and matte paper weight for flyers lies in their finish and texture. Glossy paper has a shiny and reflective surface, whereas matte paper has a dull and non-reflective surface. When it comes to paper weight, it refers to the thickness of the paper.

Glossy paper tends to have a higher weight than matte paper due to its coating, which adds to its thickness. Glossy paper is ideal for printing colorful and vibrant images as it enhances the colors and makes them pop. It is commonly used for advertising materials, brochures, and flyers that highlight visuals and graphics.

On the other hand, matte paper is better suited for text-heavy flyers as it provides a smooth and non-reflective surface, making it easier to read. It also has a more professional and classic look, making it ideal for business documents, invitations, and event flyers.

In conclusion, the difference between glossy and matte paper weight for flyers is their finish and texture, with glossy paper being thicker and more suitable for colorful images, and matte paper being smoother and better for text-heavy documents.

What is the ideal paper weight for flyers that will be distributed outdoors?

When it comes to choosing the ideal paper weight for flyers that will be distributed outdoors, it is important to consider the durability and thickness of the paper. Generally, a paper weight of 100 lb. cover or 14 pt. cardstock is recommended for outdoor flyers. This weight is thick enough to withstand outdoor elements such as wind, rain, and sunlight, while still being lightweight enough to distribute easily.

However, it's important to keep in mind that the ideal paper weight may vary depending on the specific location and climate the flyers will be distributed in. For example, if your flyers will be distributed in an area with high humidity or frequent rain, you may want to opt for a thicker paper weight of 120 lb. cover or 16 pt. cardstock to ensure the flyers don't become too wet and heavy to distribute.

In any case, it's always a good idea to test the paper weight and durability of your outdoor flyers before finalizing your order to ensure they meet your specific needs and requirements.

What is the recommended paper weight for flyers?

The recommended paper weight for flyers can vary depending on the specific needs and goals of the flyer. In general, a paper weight of 80-100 lb. (or 216-270 gsm) is commonly used for flyers. This weight provides a sturdy and professional feel to the flyer while still being lightweight enough for easy distribution. However, if the flyer is meant to be used for a more upscale or high-end event, a heavier weight paper such as 120 lb. (or 324 gsm) may be more appropriate. On the other hand, if the flyer is intended for mass distribution, a lighter weight paper such as 60-70 lb. (or 163-189 gsm) may be more cost-effective and easier to distribute. Ultimately, the paper weight should be chosen based on the specific purpose of the flyer and the desired impression it should make on the target audience.

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